Extend Academy is an educational and training initiative launched by the Saudi-based Extend Group in collaboration with Intuit.lap Academy for Design and Strategic Creativity and Peaksource Group. Its primary goal is to "ignite the transformative power of marketing" and elevate the MENA region to global leadership in the field by shaping the next generation of culturally connected and creatively driven marketers. The academy aims to prepare aspiring innovators, early career professionals, and fresh graduates through a practical curriculum covering strategy, social media, media, analytics, and reporting. It seeks to graduate 200 students annually across specializations like creative design, strategic planning, communication consulting, digital innovation, and branding, with programs supervised by international experts.
